TED & Talks

Science is about the story, not about the facts | Sorin Matei | TEDxPurdueU

Dr. Sorin Matei is the Associate Dean of Research and Graduate Education in the College of Liberal Arts and a Professor of Communication at Purdue University. He has also worked in Radio for Radio Free Europe, BBC World Service, and several Romanian newspapers. Dr. Matei has authored several books and tens of papers on social media and digital communication. He has also created online tools for learning digital media analytics and storytelling. Dr. Matei’s talk discusses how dissonance in data is the core mechanism of strong stories. A social scientist, communicator, and academic administration, Dr. Matei thrives on turning ideas into practical tools. He is the author of several books and tens of papers on social media and digital communication and has created online tools for learning digital media analytics and storytelling. He is the Associate Dean of Research and Graduate Education in the College of Liberal Arts and a Professor of Communication at Purdue University. A former journalist, he worked in Radio for Radio Free Europe, BBC World Service, and several Romanian newspapers. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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